Marketing Management:Framework for Marketing Management Philip Kotler , 2nd Edition [Required]

Managerial Economics:
Recommended Books:
“Microeconomics for Managers” by David Kreps
“Microeconomics” - Pindyck and Rubinfeld

Business Statistics:
Basic Business Statistics (BBS): A Casebook by Dean P. Foster, Robert A. Stine, Richard P.Waterman. Sp ringer Verlag [Required]
Business Analysis Using Regression (BAUR): A Casebook by Dean P. Foster, Robert A. Stine, Richard P.Waterman. Sp ringer Verlag [Required]
Recommended Book: Statistical Thinking for Managers, Hildebrand, D.K & Ott, R.L., Duxbury Press, ISBN 0534204066, 4th Edition

Financial Accounting:
Introduction to Financial Accounting, Horngren, Sundem, Elliot, 8th Edition [Required]